If you’re heading to Guadalajara and want a taste (literally) of Mexico’s most iconic spirit, the Premium Tequila Tour offers an engaging way to discover the secrets behind this beloved beverage. This full-day excursion from Guadalajara combines scenic views, educational insights, delicious tastings, and lively local stops—all for a reasonable price of $54 per person.
Whether you’re a tequila novice eager to learn or a seasoned connoisseur craving good company and authentic experiences, this tour might just be your perfect day out.
What we love about this experience is how it balances learning and fun—imagine discovering the ancient methods of tequila production while sipping on smooth artisanal varieties, all set against stunning volcanic landscapes. Plus, the lively atmosphere at the end, with live music and local drinks, makes this more than just a tour—it’s a genuine culture.
A potential consideration is the tour’s length—at 8.5 hours, it’s a full day, so packing comfortable shoes and a good breakfast is essential. Also, the tour is quite popular, and it’s advisable to book in advance. If you enjoy small-group experiences, engaging guides, and a well-structured day filled with authentic stops, this tour will suit you beautifully.
- Key Points
- An Immersive Journey into Tequila: What to Expect
- Starting Point and Transportation
- Puerta del Agave and Tequila Volcano Viewpoint
- Tequila Selecto Distillery Tour
- El Pedregal Hacienda and Agave Landscape
- Exploring Tequila Town
- Cantaritos “El Guero” and Live Music
- The Practicalities: What’s Included and What to Know
- What to Bring
- Restrictions and Considerations
- Authenticity and Value
- Who Will Love This Tour?
- FAQ
- Final Thoughts
- The Best Of Guadalajara!
- More Tours in Guadalajara
- More Tour Reviews in Guadalajara
Key Points
- Authentic Experience: Visit multiple stops, including agave fields, a distillery, and the charming town of Tequila.
- Educational & Fun: Learn both ancestral and modern tequila-making techniques from knowledgeable guides.
- Tastings & Pairings: Enjoy professional tastings with expertly paired foods, plus an open bar of tequila and liquors.
- Picturesque Views: Discover stunning viewpoints of the Tequila volcano and landscape throughout the day.
- Lively Atmosphere: End the tour with local street food, drinks at Cantaritos “El Guero,” and live music.
- Great Value: At just $54, this tour packs in sightseeing, education, tastings, and entertainment, making it a worthwhile investment.
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An Immersive Journey into Tequila: What to Expect

This tour is designed to give you a comprehensive look at tequila’s roots, production methods, and cultural significance, all in an accessible and fun format. Here’s a detailed breakdown of what awaits you.
You can also read our reviews of more tours and experiences in Guadalajara.
Starting Point and Transportation
The adventure begins at a meeting point in front of the Fiesta Americana hotel in Guadalajara at 9:45 am. Make sure you go to the correct Fiesta Americana—the one at the roundabout of La Minerva—as there are two in the city. From there, a private, spacious van takes you on a scenic 45-minute drive toward the agave belt of Jalisco.
Having private transportation is a big plus—it keeps the day relaxed and allows your guides to focus on sharing stories and insights without the hassle of navigating public transit. The group size tends to be small to medium, which encourages interaction and a more personalized experience.
Puerta del Agave and Tequila Volcano Viewpoint
Your first stop is the Puerta del Agave, where you’ll enjoy breathtaking views from the viewpoint of the Tequila volcano. Here, the panoramic scenery of lush agave fields and volcanic terrain sets the perfect tone. The guides share stories about the history and cultural importance of tequila, making this a great spot for photos and initial impressions.
Many reviewers praise this stop as a highlight. One guest from the UK remarked, “One of the best tours we’ve ever done,” highlighting the engaging storytelling and stunning vistas. It’s a chance to understand why the region’s landscape is so integral to the spirit.
Tequila Selecto Distillery Tour
Next, you visit the Tequila Selecto distillery in Amatitán, where a guided tour introduces you to both ancestral and modern tequila-making techniques. You’ll see the traditional stone ovens used for cooking agave, as well as the modern machinery that speeds up production. The guides explain the process of fermentation, distillation, and aging—giving you a window into the craftsmanship behind every bottle.
The highlight here is the professional tasting in a specially designed glass, paired with a selection of foods to enhance the flavors. Reviewers consistently mention the quality of the tastings and the knowledge of the guides. One guest said, “We learned a lot and got to try over 8+ tequilas,” emphasizing how educational and generous the experience is.
More Great Tours NearbyEl Pedregal Hacienda and Agave Landscape
From the distillery, a short drive takes you to El Pedregal Hacienda, a historic estate where you’ll enjoy an open bar tasting. This stop isn’t just about drinking; it’s an opportunity to soak in the tranquil surroundings, take photos of the volcano and agave fields, and even ride giant swings if you’re feeling adventurous.
Guests frequently mention the friendly atmosphere and the chance to relax while sampling more artisanal tequilas. One reviewer exclaimed, “The tour is very affordable given all we did,” which underscores the great value of the tastings and scenic stops.
Exploring Tequila Town
The tour then moves into the town of Tequila, famed for its vibrant streets and tequila shops. You’ll have free time for lunch, which can include street food, regional snacks, or visits to shops like Jose Cuervo and Casa Sauza. Many visitors enjoy strolling the picturesque streets and browsing local arts and crafts.
According to reviews, guides often recommend the best local spots and museums, making the town more than just a quick stop. It’s a chance to soak in local life and perhaps pick up a souvenir or two.
Cantaritos “El Guero” and Live Music
The final stop is at Cantaritos El Guero, a lively bar famous for its large, colorful tequila drinks called cantaritos. Here, you can taste the traditional drink while enjoying live music and dancing, an authentic scene that locals cherish.
Reviewers describe this part as “super fun” and “a great way to end the day,” noting the energetic atmosphere and friendly vibe. It’s a perfect way to unwind after a busy day of sightseeing.
The Practicalities: What’s Included and What to Know

The tour includes private transportation, making the long day more comfortable, plus tastings of artisanal tequilas and pairings that help you appreciate the spirit’s complexity. The price of $54 covers the majority of the activities, but note that lunch isn’t included, so bringing cash or planning to purchase food is wise.
The tour is offered in both Spanish and English, ensuring you’ll understand the stories and explanations. It runs from a fixed meeting point and requires a minimum of 3 guests to operate, which is common for small-group tours. It’s available in the morning, making it a convenient choice for travelers wanting to maximize their day.
What to Bring
- Comfortable shoes for walking around uneven terrain
- Hat and sunscreen for sun protection
- Camera to capture the stunning views
- Cash for optional purchases or snacks
Restrictions and Considerations
The tour explicitly disallows smoking, intoxication, or feeding animals, and advises against using electric scooters or wheelchairs. Punctuality is appreciated, so arriving on time helps keep the day running smoothly.
Authenticity and Value

With a 4.8/5 rating from 125 reviews, this tour clearly resonates with travelers. Many mention how knowledgeable guides like Edna and Kim make a difference, blending education with entertainment. The opportunity to see agave fields, taste multiple tequilas, and explore Tequila town creates a well-rounded experience.
At $54, the tour offers an impressive amount of value. The numerous tastings, scenic stops, and cultural insights make it a compelling choice compared to more expensive tours. Plus, the flexible cancellation policy and the option to reserve now and pay later provide peace of mind.
The reviews highlight how this experience is appreciated not just for its content but also for the friendly guides, beautiful views, and delicious food pairings. As one guest put it, “You’ll be drinking way over the price of the tour,” indicating the generous tastings and overall quality.
Who Will Love This Tour?

This experience is ideal for food and drink lovers curious about tequila’s history and production. It’s also perfect for small groups, families with older children, or anyone wanting a relaxed, informative day out of Guadalajara. If you enjoy authentic local experiences with a lively atmosphere, this tour will not disappoint.
While it’s comprehensive, it’s not overly rushed, allowing you to savor each stop. If you’re after a cultural introduction to Mexico’s national spirit with plenty of opportunities to taste, learn, and socialize, this tour hits the mark.
FAQ

Is this tour suitable for children?
While there’s no explicit age restriction, the focus on tequila tastings may make it less ideal for young children. However, families with older kids interested in learning about tequila’s culture might find it engaging.
What should I wear?
Comfortable shoes are recommended for walking and standing. Bring a hat, sunscreen, and sunglasses for outdoor scenic stops. Casual, lightweight clothing is best.
Is lunch included?
No, lunch isn’t included, but there will be time to explore local food options in Tequila town. It’s advisable to bring cash for food or snacks.
How long is the drive from Guadalajara?
The scenic journey to the agave fields and distillery takes about 45 minutes each way, giving you ample time to relax and enjoy the views.
Can I buy tequila during the tour?
Yes, there are shopping opportunities at the distillery and town shops, where you can purchase artisanal tequilas or souvenirs.
Are the tours bilingual?
Guides speak both Spanish and English, ensuring clear explanations and an enjoyable experience for international travelers.
What if I want to cancel?
You can cancel up to 24 hours in advance for a full refund, making this a flexible option for changing plans.
Is transportation private or shared?
Transportation is private for your group, which enhances comfort and allows for a more personalized experience.
How many people typically join?
The group size is generally small to medium, making for a more intimate and engaging atmosphere.
Will I get enough tastings?
Absolutely. Many reviews mention trying over 8 different tequilas and enjoying the open bar at El Pedregal.
Guadalajara: Premium Tequila Tour with Tastings and Pairings
Final Thoughts

This Premium Tequila Tour from Guadalajara offers a well-rounded, authentic look at Mexico’s national drink. It combines scenic vistas, in-depth education, and lively local culture into a single, affordable package. The knowledgeable guides, beautiful landscapes, and generous tastings make it a standout experience for curious travelers.
Whether you want to expand your tequila knowledge, enjoy beautiful Mexican scenery, or simply have a fun day sampling spirits, this tour delivers. It balances education with enjoyment, making it suitable for a range of travelers—from first-timers to seasoned tequila enthusiasts.
For those seeking an authentic, value-packed adventure that combines culture, landscape, and spirits, this tour is hard to beat. Just remember to come hungry, wear comfortable shoes, and bring your camera—you’ll want to remember this day for a long time.
In essence, this tour is perfect for anyone wanting to understand and enjoy tequila like a local, with some of the best scenery and lively atmosphere Mexico has to offer.
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