The 9 Most Popular Tours & Things To Do In Winston Salem

Winston Salem stands out as a city that offers much more than just its sweet tobacco aroma. Whether you’re a history lover, a thrill seeker, or just after some fun and unusual ways to explore, this city delivers. I’ve come across tours that blend spooky tales with history, dive into Winston Salem’s dark crimes, or challenge you with scavenger hunts—all equally entertaining.

For instance, the Carolina History & Haunts Winston-Salem Historical Ghost Tour ([]) combines history with a touch of the supernatural, making history accessible and spooky without being too frightening.

Meanwhile, the Winston-Salem True Crime Tour ([]) offers a glimpse into the city’s darker past through gripping stories of murders and mystery.

Beyond ghost stories and crime tales, Winston Salem features guided walking tours that showcase its industrial growth, and interactive scavenger hunts that turn sightseeing into a lively game. Whether you want a family-friendly walk, an eerie ghost adventure, or an energetic scavenger challenge, this list has you covered.

Quick Overview

Our list includes historic and ghost tours, true crime stories, self-guided ghost walks, and scavenger hunts. Prices range from budget-friendly self-guided options at under $8 to more immersive and guided experiences around $26. Some tours focus on specific themes, like Old Salem’s haunted sites ([]) or African American history ([]). Now, let’s explore each of these options in detail.

1. Carolina History & Haunts Winston-Salem Historical Ghost Tour

At number 1 on our list, the Carolina History & Haunts Winston-Salem Historical Ghost Tour offers a fascinating blend of history, local legends, and ghost stories. For $26, you get an approximately 1.5-hour walk through Winston Salem’s West End Historic District, following your guide by candlelight—a setting that adds just enough eerie atmosphere without crossing into full-on spooky territory.

This tour impresses with its coverage of more than 300 years of local history, from the earliest settlement days to revolutionary times, all woven into ghostly tales that keep your interest alive.

What makes this tour stand out is its accessibility; it’s suitable for all ages and designed to entertain rather than scare. Reviews consistently praise the knowledgeable guide Topher, who combines historical facts with captivating ghost stories, making the past come alive.

The walking pace is easy, and the ambiance by candlelight offers a nostalgic glimpse into Winston Salem’s haunted corners. It’s perfect for history buffs who enjoy a supernatural twist or families looking for an evening activity.

Bottom Line: If you want a well-balanced mix of history and ghost stories, this tour offers excellent value and memorable storytelling.

2. Winston-Salem True Crime Tour

For those intrigued by the city’s dark side, the Winston-Salem True Crime Tour delivers a compelling one-hour walk through some of Winston Salem’s most unsettling stories. Priced at just $19, this tour explores mysterious murders, infamous cult figures, and bizarre crimes that have left their mark on the city.

The tour visits notable crime sites, telling the stories behind each case, from a serial prison escape artist to the murder of an entire family.

Guests appreciate the engaging narration and the chance to see Winston Salem through a different lens—more gritty and less polished. It’s a shorter tour that appeals to those interested in true crime or looking for something unique within an hour.

Since reviews highlight the guide’s knowledgeability, it’s clear this tour offers an authentic, detailed recounting of Winston Salem’s criminal history.

Bottom Line: Ideal for true crime enthusiasts or anyone curious about Winston Salem’s darker episodes, offering a quick but impactful glimpse into the city’s shadowy past.

3. Winston-Salem Historic Guided Walking Tour

At number 3, the Winston-Salem Historic Guided Walking Tour focuses on the city’s industrial rise, highlighting landmarks like the Nissen and Reynolds factories, Liberty Street Historic District, and the Wachovia Tower. For $19, and roughly an hour of your time, you’ll learn how Winston Salem became an economic powerhouse of North Carolina, emphasizing its tobacco and wagon manufacturing history.

This tour is straightforward but informative, perfect for those who want a focused overview of Winston Salem’s development. The visual landmarks like the towering bank headquarters and historic factories make history tangible, and the pace is comfortably brisk. Reviewers commend the tour for its informative content and clear storytelling, making it a good choice for history or architecture buffs.

Bottom Line: A solid, no-nonsense walk that helps you understand Winston Salem’s industrial backbone, ideal for short visits or those seeking a deeper grasp of its economic growth.

4. Old Salem’s Ghost Self Guided Walking Tour

In the spirit of independence, the Old Salem’s Ghost Self Guided Walking Tour allows you to explore at your own pace for just $7.75. Spanning 50 minutes to an hour, this app-based tour takes you outside through the historic Moravian settlement, featuring stories of restless spirits and supernatural phenomena.

It covers sites like Salem Tavern, the Single Brothers House, and the historic cemeteries—all with an optional EMF reader included.

This tour is perfect for independent explorers who prefer flexibility—go early morning, at sunset, or late at night if you’re feeling brave. The outdoor focus means no indoor entry, making it a safe option for all weather conditions. Reviewers mention that it’s a fun and eerie experience that provides good value, especially for the price.

Bottom Line: A flexible, budget-friendly choice for ghost enthusiasts who want to control their pace while uncovering Salem’s haunted tales.

5. Wacky Winston-Salem Scavenger Hunt

If you’re after a playful way to discover Winston Salem, the Wacky Winston-Salem Scavenger Hunt offers a lively, interactive experience. Costing $29 per person, it lasts about two hours and combines touring, challenges, and social interaction. Using your phone, you’ll discover quirky sites and hidden spots as your remote host guides you through the city’s more amusing corners.

Guests have described it as an “ironical learning curve” that’s more about fun and discovery than traditional sightseeing. It’s suitable for active travelers who enjoy puzzles and solving clues while wandering around downtown. Although some found it more driven by driving than walking, it suits those who like a blend of adventure and sightseeing.

Bottom Line: Excellent for groups or families who want a humorous and engaging way to see Winston Salem through a different lens.

6. Holiday Scavenger Hunt in Winston Salem by Holly Jolly Hunt

Celebrating the season, Holly Jolly Hunt is a festive app-based scavenger hunt costing $20 for up to 10 people. It takes about an hour, during which your team searches for holiday-themed items and completes fun challenges. It’s perfect for celebrating with friends or family during the holidays, especially since it encourages laughter and teamwork.

Since it’s a flexible activity, you can play anywhere, making it suitable for indoor or outdoor fun. While there are no reviews yet, its focus on holiday cheer makes it a great seasonal activity, especially if you’re visiting around Christmas.

Bottom Line: A cheerful, convenient way to enjoy Winston Salem during the holidays, especially for groups looking for a relaxed, fun activity.

7. Fun City Scavenger Hunt in Winston Salem by Operation City Quest

For a more competitive experience, the Fun City Scavenger Hunt is a smartphone-based game costing only $10 per person. It spans up to two hours, starting at Corpening Plaza, and prompts you to find objects and complete challenges at landmarks like Winston Square Park and MUSE.

It’s great for groups or families who enjoy a lively race, with the added option for a live remote guide if needed. The emphasis is on scoring points and having fun rather than deep historical insights, making it ideal for casual explorers.

Bottom Line: Perfect for active, competitive groups wanting to explore Winston Salem’s main attractions with a playful twist.

8. Winston Salem African American History Tour

This African American History Tour sheds light on Winston Salem’s African American community’s contributions and struggles. For $19, your guide takes you to significant sites like Goler Memorial AME Zion Church and the Depot Street neighborhood, illustrating how segregation shaped the city’s social fabric.

While reviews are limited, the tour’s focus on stories of achievement and resilience provides a meaningful perspective on Winston Salem’s diverse history. It’s well-suited for travelers interested in social history or those wanting a more insightful, culturally rich experience.

Bottom Line: A thoughtful tour that enriches your understanding of Winston Salem’s African American heritage and legacy.

9. Zombie Scavengers Game – Winston-Salem, NC

The Zombie Scavengers Game ([]) turns you into a survivor in an imaginative zombie apocalypse scenario. For $20, your team has 60 minutes to find survival items, completing challenges along the way. This game is perfect for groups seeking team-building fun with a twist, or families wanting an active, out-of-the-box adventure.

Players love the hilarious photos and the challenge of balancing speed with accuracy. It’s a fully outdoor activity, so you don’t need to worry about weather or indoor restrictions. The game’s focus on strategy and quick thinking makes it an engaging way to explore Winston Salem.

Bottom Line: An exciting, lighthearted way to experience Winston Salem’s outdoor spaces while testing your survival skills.

How to Choose

When selecting your ideal Winston Salem activity, consider your interests and time constraints. If you’re after a mix of spooky stories and history, the Carolina History & Haunts is a top choice. For dark crime stories, the True Crime Tour offers a quick dive into Winston Salem’s shadowy past.

Looking for something educational? The Winston-Salem Historic Guided Walking Tour covers the city’s industrial rise in just an hour.

Families or groups wanting a fun, interactive experience might enjoy the Wacky Winston-Salem Scavenger Hunt, while holiday visitors would love the Holly Jolly Hunt. For those interested in social history, the African American Heritage Tour offers meaningful insights.

Booking early is advisable, especially for guided tours, as Winston Salem’s popular experiences can fill quickly. Think about your interests—whether it’s history, ghost stories, or active challenges—and pick the activity that best suits your style and schedule.

Winston Salem offers a surprising variety of tours and activities that can turn a simple visit into an engaging adventure. Whether you choose a spooky ghost walk, a crime story, or a lively scavenger hunt, each experience helps you see the city from a new perspective. Consider your preferences, budget, and time, and don’t hesitate to book ahead—these experiences are worth planning for. Happy exploring!